[Note from the Editor: This article was originally posted on SanDiegoCastles.com. I reposted it here because it’s relevant to this audience of geeky real estate professionals looking to figure out what to do about listing syndication in 2012. I haven’t been able to figure out…

Well, here we go again — add one more brokerage, ARG, to the list of brokerages abandoning listing syndication in 2012. Since regular readers already know what I think on this topic given the Edina article I wrote, just head over to Jay’s blog and…

We all need to make money from the activities we spend our time on. Social media is no different. Every so often, there is talk about social media being a waste of time and the ROI not being there since most agents can’t directly attribute…

Tonight’s topic of conversation will be Using Your iPad for Listing Presentations (this topic suggestion came from @YvonneArnoldCRS). If you have questions, want to learn, or just lurk – join the conversation Monday (1/23/12) at 6 PM PST / 9 PM EST. For those who want…

What do you currently use to handle your voicemail? I’m guessing it’s either Google Voice, your standard voicemail that comes with your mobile phone, or some other add on service you’ve randomly stumbled upon along the way. Sure, regular voicemail works. But we all know…

I have noticed a big increase in agents awareness of the need for a great real estate CRM.  It seems like the industry is no longer satisfied with what has been popular for many years and is now demanding more. I know I’m not, which…

We know open houses are a fantastic place to meet with potentially extremely warm buyer leads. We know your conversion is going to suck if you don’t gather contact details and follow up. We know buyers want more info (read: data) about the property they…

Real Estate Social “Notworking?” It was getting close to Inman Connect NY, and I could feel the urgency in a text message from Matt Beall, “did you get my email regarding the social media case study for Inman?” I’m sure somewhere—in the ether that is my inbox—sat…

Zillow launched Neighborhood Advice. As a home buyer, Neighborhood Advice recommends which friends (via Facebook Connect) to ask about the particular neighborhood or city they are searching in. I would bet almost every single home buyer asks at least a few people — either online…

At a recent real estate marketing conference that I attended, they pushed the idea of building multiple community sites that are laser focused on one area to compliment your big central site.  I thought the idea was interesting and worth consideration but I am not…