Monday’s #retechchat topic of conversation will be Transparency of Performance Statistics. As you can likely infer based on the topic, this is as a result of Redfin’s Scouting Report announcement on Thursday (Geek Estate coverage). If you have questions, want to learn, or just lurk –…

Yup, it’s happened again. Outsiders have out innovated real estate industry insiders. This time it is Redfin’s Agent Scouting Report. Any agent’s entire sale history analyzed and overlaid out on a map. Brilliant. For an example, take a look at Kris Berg‘s scouting report. I picked…

Here’s a 15 minute video on the topic of real estate video and website strategies from the Keller Williams National Convention. The panel discussion included Carey Sylvester, Kenn Renner, Ben Kinney, and Sue Adler. Kenn, Ben, and Sue are all driving significant business from their web efforts,…

Best-in-class real estate customer experiences need Customer Relationship Management (CRM). Successful CRM implementations don’t start with software, though. The process is equally, if not more, important than the solution you choose. CRM starts with a deep understanding of who your customers are and what they…

Imagine spending an hour with your clients flipping through listing photos on your iPad — but the results displaying on a huge 42 inch (or larger) television mounted on your office wall. Or even using a projector. No more huddling around an iPad. That day…

The topic of last night’s #retechchat was Using Google Products for Real Estate. Wow, what a great discussion on a wide range of topics. I tell you — from Gmail to Google Maps to Google Calendar to Google Analytics, Google has no shortage of products…

You’ve voted — tonight’s topic of conversation will be Using Google Products for Real Estate. If you have questions, want to learn, or just lurk – join the conversation Monday (tonight) at 6 PM PST / 9 PM EST. Remember, you can vote for future topics here. For…

When you decide to start a webpage, the first thing you select is your domain name. Although you can get domain names for $5-$10 nowadays, it is hard to get the popular domain names that were originally acquired years ago. One example of an incredibly…

You all know you should be building relationships with reporters as part of your blogging/marketing strategy. But what’s the best way to do that, and how do you get their attention? Yes, HARO is one source. Another resource to take a serious look at is…

MY WIFE WILL VIOLENTLY PROTEST, but is building and marketing a successful site not unlike half of the pain and time of a full term pregnancy?  It starts with euphoria (not always well thought out), it starts growing on you, it becomes a reality, you…