Zillow: Long Distance
Zillow is kicking off a new TV campaign… What do you think?
Latest articles
Assembling a Dream Team to Revive Realtor.com
I’m going to have a bit of fun with Todd’s request to brainstorm about how Nar and Move could put Realtor.com back in the lead…. How do you take Realtor.com to the top? Simple. Assemble the greatest team possible, put them together, give them lots…
Home Improvement, It’s All About The Z’s
Home Improvement is a huge category, $300 billion big. When you combine the retail products and myriad service providers together you have vertical that makes up a respectable chunk of the U.S. consumer economy. When it comes to the web and the creativity of this…
Zillow Acquires HotPads for $16 Million in Cash
Wow, the Zillow M&A department ha been busy. Today, they announced the acquisition of HotPads — for $16 million in cash. Zillow has purchased Buyfolio, Mortech, and RentJuice within the past year. The acquisition of HotPads gives them another 2.8 million uniques per month, most of whom are…
Zillow Strikes Again
It looks like the next real estate technology vendor in line to be purchased — was actually a vendor in the mortgage space. Mortech. My old employer, Zillow, which just purchased Buyfolio, announced the $17 million dollar acquisition of Mortech today. I’m hopeful this deal will help increase…
Zillow Acquires Buyfolio
My former employer, Zillow, just picked up Buyfolio in an acquisition. Congrats to both teams! I have to imagine real estate technology vendors are scrambling like mad to attract clients and gain traction in the hopes of being the next company to be acquired by either…
Zillow is Going Mainstream
Not sure who saw today’s news that Zillow launched their first television commercial — titled “Find Your Way Home.” What do you think of the messaging?
The Launching Of Zillow's Agent Websites With IDX… Is The Playing Field Changing?
The Latest Move, Zillow’s Agent Websites.. Last week saw the launch of Zillow’s agent websites with idx. From the onset, it appears like a too good to be true offering. Wordpress site, domain, hosting, idx and support all for $10 a month. This move brings…
Zillow Reframe – A New Point Of View
I recently made my first significant contribution to the ongoing Z, T, R saga, which I urge you to read and consider here. Though it was posted on another source, I thought it was significant enough that I did not want GEB readers to miss…
The RE Tech Vendor Scene is Slowly Consolidating – Zillow Acquirers RentJuice
RentJuice is now part of Zillow. I love this strategic move by Zillow to get into the rentals market in a big, big way. Speaking of acquisitions, I wonder which real estate technology vendor will be next to be acquired? The likely candidates in my…
