I read Brian’s “The Real Estate Moment” blog post this morning… Pepsi created meaning around sugar water. Imagine what we could do with Homeownership. What cultural moment could a real estate brand seize upon to create a new connection with people? Who might be bold…

Lets make the assumption you want your brokerage/franchise to be viewed as the local expert for the areas you serve. (let’s be honest: what agent DOESN’T want to be the local expert?) Lets make the assumption you buy into the long term lead generation concept/strategy…

I think a lot about long term strategic defensibility when evaluating any business (& building my own). The best companies, focus on what they do better than anyone else, that is extremely hard to duplicate — and stay focused on executing on increasing that defensibility. You’ve…

Some of you may have heard the recent news Facebook launched a bot platform for messenger (see GeekWire post here). The developers/technologists reading should head over and learn more here: https://messengerplatform.fb.com/ What are some of the uses for the bot platform in a real estate context? How…

I posted an update to my employment profile on LinkedIn recently. Shortly thereafter, I received a nice message from a past work associate: “Congrats on the new role! Hope you’re doing well!” I quickly thanked the sender. Seconds later, another message came through: “Congrats on the new role!…

From Brian’s most recent post at 1000Watt: This week I sat in a conference room with a bunch of really smart people who showed me a future without online real estate leads. It was a transcendent experience. The “online lead” has been dangled over the…

When was the last time you worked with a travel agent? Unless you’re doing some unique, specialty trip or are a total technophobe, it’s probably been well over a decade since you engaged a travel agent when booking any part of a trip. There’s a…

[Disclosure: PrimoListing is a sponsor of Geek Estate this month, and this is a sponsored post.] We all know — pictures speak 1,000 words. Buyers want to look at gorgeous photos, that’s no secret. (see here, here, and here). Are you giving them what they want…

Last week was spent at Inman Connect in NYC. The primary reason for the trip was meeting with potential enterprise partners for the recently redesigned StreetAdvisor.com. The other part of my time there was spent helping my dear friends at Giveback Homes with their Startup…

I know Geek Estate has are a fair number of international readers, but it’s not often we analyze/discuss international real estate. Today, I wanted to touch on the #3 real estate portal in Australia, Homely.com.au, and their most recent product release, Premier Agent. Homey’s primary differentiator is a faster, easier real estate search with no…