You’ve likely heard the word curation. But maybe you aren’t entirely sure what it is, or how you can use it in your business? Why do it? How do you make money from curation at a local level in the real estate vertical? What is…

Zillow and Realtor.com are at the top of the list for the most popular real estate destinations online.   While Realtor.com has been the leader for years, Zillow’s skyrocketing success has recently had it matching or beating Realtor.com’s traffic numbers, and its current trajectory certainly points…

Prior to starting on the actual design, wireframing our Geek Build 2012 sites is the next step in the website building process. What is “wireframing” you might ask? According to Wikepedia: A website wireframe, also known as a page schematic or screen blueprint, is a visual…

Since the majority of conversions on real estate agent and broker websites occur by funneling buyers into a compelling search experience, choosing an IDX provider is the most important decision to be made during Geek Build 2012. After a great deal of discussion, we’re almost…

The next Geek Build 2012 decision to be made is choosing a WordPress theme framework to build participants’ new sites on top of. There are obviously thousands and thousands of free themes floating around out there — but the support, code quality, and updates from…

Drew Meyers and I spent an hour with Eric Bramlett discussing the ins and outs of the Displet IDX and how the Geek Build participants may apply it for their new real estate sites.  Below is the totally unedited conversation between the three of us…

My interaction with IDX solutions has been an ongoing process for almost 20 years as a Real Estate company owner and as a Web Designer/SEO expert.  To clarify up front, I am not employed by Real Geeks nor by any other IDX company. I was…

This is the first of several posts relating to the IDX solutions that are on the table for Geek Build 2012, and focuses on my experience with Diverse Solutions. This post is meant to start a dialogue relating to the pros and cons of their…

The steering committee has discussed the web hosting question amongst ourselves and made a final decision. Well, STRONG recommendation is a better term since we can’t mandate that participants switch their web hosting provider. Our recommendation is that all site participants put their primary website on…

Straight from the wire: Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media Well-known real estate industry blogger to help real estate professionals grow and market their business SEATTLE, March 15, 2012 /PRNewswire/ — Zillow, Inc. (NASDAQ: Z), the leading real estate…