Listings Syndication

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Your Listings Go To How Many Websites? Maximizing Your Online Advertising

Your Listings Go To How Many Websites? Maximizing Your Online Advertising

Amongst the many qualities of a successful real estate agent is their ability to have a rock solid and comprehensive listing strategy to present to their prospective sellers. In recent years, the push to follow the web 2.0 revolution and feed your listings to every…

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Internet Marketing 101: Advertising Listings on the Internet

Internet Marketing 101: Advertising Listings on the Internet

Trying to figure out where to advertise listings on the Internet can be is a daunting task.  If you went to every website that displayed real estate listings and added just one listing to all of them, well, it’s not really possible.  With new listing…

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An International Outlook: 12 years of Listings in Sweden

An International Outlook: 12 years of Listings in Sweden

Let’s break away from the traditional mold and talk about online listing services in Sweden (where I live). Among the first to display listings online Already in 1996 it was possible to search for houses on sale using Internet through the Bovision service. (The service was a…

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Online Search :: Outdoor and Indoor Descriptions Are More Important Than Ever

Online Search :: Outdoor and Indoor Descriptions Are More Important Than Ever

When considering obtaining optimal face-time for your listings in classified sites, we commonly think in-terms of selecting values from a drop-down list, a checkbox…number of baths, bedrooms, garage size, lot size, mountain or ocean view, etc…equally true from perspective of (a) adding a listing and…

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Real Estate Listing Syndication Comparison for Technology Vendors and Brokerages

Real Estate Listing Syndication Comparison for Technology Vendors and Brokerages

I’m not sure how many people saw the news that Google Spreadsheets can now be edited by anyone, but the concept of a a wiki-style spreadsheet caught my attention. You now no longer have to “invite” people in order to have them contribute and edit…

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"Link Love", Peace, and Real Estate 2.0!!!

"Link Love", Peace, and Real Estate 2.0!!!

Some weeks are just better than others when it comes to reaping the benefits of Blogging and Blog-Surfing. Over the past 5 days I have found MakeUseof.com, a fantastic post by Matt Rathbun, and a web 2.0 tool that every stinkin Realtor/Real Estate Agent/Anybody in…

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Going "Viral" is a Real Estate Agents Dream Come True!

Going "Viral" is a Real Estate Agents Dream Come True!

Yesterday on my personal blog I wrote of the concept of going “Viral” as it pertained to a recent segment I was featured in on a local news program regarding how the Internet is effecting Real Estate in the California Central Valley. Well that clip…

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Yahoo!, Zillow, and Trulia Making Progress on a Common Data Standard

Yahoo!, Zillow, and Trulia Making Progress on a Common Data Standard

Back in January, you might have read the news of the upcoming common data standard that Yahoo!, Zillow, Trulia are working on, and I have an update to share — there is significant progress being made!! There’s a big meeting today down at Trulia’s offices…

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Super Bowl XLII, Real Estate and Consumers

Super Bowl XLII, Real Estate and Consumers

It seems like yesterday the University of Phoenix Stadium (Home of Arizona Cardinals) was heavy in construction. Now it’s poised to serve as home to Super Bowl XLII with both teams landed and engaging practice here as of Monday. The event (along with the FBR…

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Yahoo!, Zillow, Trulia, and other leading companies agree to adopt a common data standard for real estate listings

Yahoo!, Zillow, Trulia, and other leading companies agree to adopt a common data standard for real estate listings

A few weeks ago Michael Wurzer of the Real Estate Standards Organization (RESO) posted an open letter to the Yahoo!, Google, Zillow, and Trulia (David Harris touched on this here on GeekEstate too) requesting that we adopt and contribute to the RETS 2.0 standard. From…

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