At a recent real estate marketing conference that I attended, they pushed the idea of building multiple community sites that are laser focused on one area to compliment your big central site.  I thought the idea was interesting and worth consideration but I am not…

If you are searching for a good domain name for your real estate business, give it some thought before you take the plunge. With millions of websites in the world, you need every advantage you can get. Here are a few things to think about…

The topic of last night’s #retechchat was WordPress SEO Strategies. Here is the text transcript that I saved for those who want to read through the entire discussion: Download it HERE (best to use TextEdit on a Mac from what I hear). Alternatively, you can view the discussion on TwapperKeeper under…

Well all, it is time to move away from my basic as can be WordPress site, with a theme from StudioPress (which I love BTW!) to a new platform for my real estate website. I’ve learned a ton along the way in creating my own…

We’ve been writing about SEO quite a bit recently here at Geek Estate, but that’s because it’s a topic that is clearly misunderstood by many and strategic to any agent or broker aiming to dominate their local market in the next five years. It’s obvious…

I recently piped in on a REW thread concerning links from .edu’s and .gov’s, and it got me a little “miffed”. I thought it would make for a good post topic to cover here because there are ways of getting these links without being spammy….

As review sites like Yelp grow in popularity, so does the need for real estate agents to be cognizant of how that can affect their business. Many agents are reluctant to have this level of transparency, yet this is a reality of today’s web 2.0…

Every “builder” understands the importance of a strong foundation. When most people think of builders, they likely think of home builders — so let’s run with that a bit. For those that know what they are doing (ie home builders), the process of building a…

One our clients, Jason Richards at NoviProperty.com, asked a question in our Facebook group that I wanted to answer with a blog post (for every questions someone asks, there are likely at least 10 people who have the same question but doesn’t ask it). The…

This is a common SEO question I hear quite often — does having your target keywords in your domain name help you SEO efforts? For those of you wondering about the answer to that question, here is Matt Cutts from Google on the subject (he…