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Tag: social media

Facebook in 2017

Facebook in 2017

It’s been quite some time since I’ve written about Facebook, so wanted to touch on my thoughts on the platform in 2017 as I see it. John Battelle recently wrote a piece worth reading. You can do that here. I envy those who avoid Facebook. Why?…

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If This Then That:  Top 10 ifttt Recipes for Real Estate Agents

If This Then That: Top 10 ifttt Recipes for Real Estate Agents

If This, Then That is a new company with a plethora of tools designed to automate, simplify, and organize your online world.  They have broken down the code and APIs of online services including Facebook, Twitter, Google, and many others, and created services that automate…

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The End of the Web and the Emergence of "Post Social"

The End of the Web and the Emergence of "Post Social"

Those who know me know I’m a huge Fred Wilson fan, who I happen to think is one of the best community builders on the web. But that’s not the point of this post. Fred posted the following video on AVC Sunday, and 1 day…

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Change the Way you do Real Estate with Social Media

Change the Way you do Real Estate with Social Media

Social media networks such as Facebook and LinkedIn have truly changed the way we do business across the world, including real estate. When it comes to everything from shopping to buying a house, many people first turn to the internet before spending time in the…

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Agent Reviews – The Good, The Bad, The Ugly

Agent Reviews – The Good, The Bad, The Ugly

As review sites like Yelp grow in popularity, so does the need for real estate agents to be cognizant of how that can affect their business. Many agents are reluctant to have this level of transparency, yet this is a reality of today’s web 2.0…

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Why Google+ is NOT the Best Thing Since Sliced Bread

Why Google+ is NOT the Best Thing Since Sliced Bread

Don’t get me wrong. I like Google+. I really do. A number of real estate professionals are already using it in hopes of getting ahead of the competition. Everyday, there seems to be new articles stating how amazing Google+ is, how it will annihilate Twitter,…

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Ranking Social Media Content For The Long Tail

Ranking Social Media Content For The Long Tail

Social media is, of course, all the rage these days and it plays an important role in marketing. I’ve stated the obvious but that’s not what this post is about. I’m going to touch on a marketing strategy a number of agents don’t seem to…

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Will You Be Using Video In 2011?

Will You Be Using Video In 2011?

I was having a discussion today (via comments on a Facebook status) regarding using video in your marketing in 2011, and the topic of “bad” videos came up. Now this isn’t a new concern by any means. Many people avoid using video in fear that having…

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RSS Feeds & Real Estate Leads – Really…"Kiss Your 'RSS' Good-bye!"

RSS Feeds & Real Estate Leads – Really…"Kiss Your 'RSS' Good-bye!"

When Eric Bryant wrote the original Kiss Your “RSS” Good-bye, he was referring to RSS feeds being a thing of the past as social networking sites like Twitter provided a filter for really good articles, “Kinda like a ‘Human Aggregator’”. I thought this was a…

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How Can We Drive More Traffic?

How Can We Drive More Traffic?

I am always looking for new effective ways to drive more traffic to my site and help others do the same, so I wanted to explore the most effective ways to do that without organic search engine rankings. Not everyone can get in the top…

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