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Geek Estate Newsletter #23 – Investing in Client Amenities

by Drew Meyers on 7:54 am April 6, 2018

The purpose of Geek Estate’s mastermind community is two fold: Curate the most incredible and diverse membership of real estate innovators, creatives, doers, and creators in the world. Make our members wildly successful in their careers building real estate companies. In this week’s member newsletter (#23), I discussed taking a page from Fifth Wall’s playbook by investing in amenities for your clients as well as touched on Toys ‘R’ Us and avoiding disruption. In my “non-industry reads” section, one article included was Welcome to Zucktown, Where Everything is Just … Read More »

Safari & Chrome and Zillow/Redfin/Realtor — and Data

by Drew Meyers on 10:00 am April 5, 2018

I (finally) purchased a modern MacBook Pro this week. My old MacBook Pro from 2012 finally was too much to deal with in terms of slowness/performance. As a browser, I’ve been using Chrome for years, but have been using Safari the last few days to see how it compares. Last night, I got the following prompt: I never told Safari to grab data from Google Chrome, at least not knowingly. But smart by Safari. My point is not to talk about Safari and Chrome. My point … Read More »

Geek Estate Newsletter #21 – Radical Ideas for Developing Client Loyalty

by Drew Meyers on 4:41 pm March 21, 2018

The purpose of Geek Estate’s mastermind community is two fold: Curate the most incredible and diverse membership of real estate innovators, creatives, doers, and creators in the world. Make our members wildly successful in their careers building real estate companies. In this week’s member newsletter (#21), I talked about a few radical ideas to develop client loyalty (see here for more on the topic of loyalty). In my “non-industry reads” section, one of the links included was the Skift article, Airbnb Makes Its Battle Against Booking and … Read More »

Is Loyalty a Diminishing Commodity?

by Zvi Band on 9:30 am February 21, 2018

“Whoever solves the loyalty problem wins the future” – Brian Boero Is loyalty a diminishing commodity? A variety of studies have sought to determine whether or not millennials are brand loyal with some finding them more brand loyal than the Generation X and Baby Boomer generations and others like a study from Cadent Consulting Group saying that the more than half of millennials have no preference between a private-label and the bigger national brands. This is good news in some ways. What it means is … Read More »

2018 Report: How Brokers Are Handcrafting the Future of Their Real Estate Technology

by Drew Meyers on 6:00 pm February 19, 2018

Are you a real estate broker/age? Are you interested in technology? Interesting in building a real estate brand? If so, Sequel released their “How Brokers are Handcrafting the Future of their Real Estate Technology” 2018 report. Download here if you’re interested in learning from a few brokers who have shared their story. PS: And, yes, Sequel is right that “The noise is getting louder.” That’s a huge reason the Geek Estate mastermind was created.

Foxtons.com “2% commission”. The Discount Broker That Almost Broke the Industry

by Jeff Mindham on 2:14 pm February 14, 2018

At the dawn of digital real estate, there were countless startups with big plans. All were going to disrupt the residential real estate business. The word “disinter-mediate” (a.k.a. for getting rid of agents) was used so often, many thought it was a forgone conclusion. People pointed to travel agents – when’s the last time you used one? – the dodo birds of the travel industry, and predicted real estate agents were next on the endangered species list. Fast forward a few years and the information super … Read More »

Meet the Real Estate Tech Founder: Darryl Glade from Stilio

by Drew Meyers on 10:00 am February 8, 2018

In our latest real estate tech entrepreneur interview, we’re speaking with co-founder and CEO of Stilio, Darryl Glade. He’s another founder I met in New York a couple weeks ago. Without further ado… What do you do? I am part of the incredible Stilio team that connects real estate agents with local real estate photographers. The Stilio platform network simply matches demand with supply. In our case, the demand is the need for professional listing photography and the supply is local professional real estate photographers. … Read More »

immoviewer Creates Floor Plans From 360° Photos

by Drew Meyers on 10:00 am February 6, 2018

There was some big news last week from one of Geek Estate‘s founding members — Jeff Turner, CEO of immoviewer US. No Measuring. We Do All The Work. We’ve been testing floor plan creation from the 360° images in your immoviewer 3D tours for several months now and we’re happy to announce their official launch. Beginning today, you can now order floor plans right from your desktop dashboard. And the only measuring you’ll need to do is from the floor to the center of your camera lens. Simple. Easy. … Read More »

Rent a Moving Truck with On the Move

by Drew Meyers on 10:00 am January 30, 2018

It’s not “tech” per say, but one of the more creative marketing approaches I came across at Inman Connect last week was On the Move. They lease trucks covered with custom graphics, also known as driving billboards. What’s so creative about this? If it’s just for your business, then it’s not. But what if it’s a truck “for your clients exclusive use”? (at the brokerage level). Your clients will use it on their big moving day — and YOUR CLIENTS will drive it all around town, showcasing your brand … Read More »

Local “TrafficLab”, Powered by You (the Agent/Broker)

by Drew Meyers on 10:00 am January 9, 2018

I came across the Seattle Times’ Traffic Lab this weekend. Specifically, this research piece — which led me to One Center City. This data is all public. My question to the industry: why aren’t you curating & delivering this content to local residents? Shouldn’t my real estate agent (if I had one) be the one ensuring I know everything I need to know about what’s happening in my city?

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