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Open Graph: Improving Social Media Conversions

Open Graph: Improving Social Media Conversions

When you post something on Facebook, Twitter, or Pinterest, do you close your eyes and hope that it looks the way you want it to? If so, you should be using Open Graph, the social media protocol designed by Facebook back in 2010. Open Graph…

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WordPress.com is Now Open Source

WordPress.com is Now Open Source

There are many, many people in the real estate industry who have WordPress powered websites. Most of those know there are two arms of WordPress. WordPress.org (self hosted, open source) and WordPress.com (hosted, not open source). The big news today is that WordPress.com is now open…

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Local Market Explorer is Back, What the Locals Think Added (Powered by StreetAdvisor)

Local Market Explorer is Back, What the Locals Think Added (Powered by StreetAdvisor)

Those of you who have had self hosted WordPress real estate websites for a number of years may remember the local market explorer WordPress plugin (released back in 2009, see launch post here & here). The plugin makes it simple to create city, neighborhood, and zip code pages filled…

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My Experience at the RETSLY / Zillow Hackathon

My Experience at the RETSLY / Zillow Hackathon

I meant to write this immediately following my return from the Zip.Code Retsly Hackathon but I think I literally needed this much time to catch up on the sleep I deprived myself of, over the course of the 34 straight hours I was at the event……

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Surefield’s Zestimate Killer

Surefield’s Zestimate Killer

Surefield launched their Pricepoint this week (see GeekWire coverage), which you can test out here (coverage for properties in Western Washington only). The concept of personalizing an automated valuation model with custom comps is not new, of course. During my time at Zillow, I spoke with consumers…

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A Refugee Story Worth Sharing

A Refugee Story Worth Sharing

This has nothing to do with real estate technology, so if you can handle that, read on… From a comment on AVC from Yasmine Mustafa: Something broke down in the immigration system because despite being brought here, we discovered we were illegal aliens when I…

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Super – Homeownership, Reinvented

Super – Homeownership, Reinvented

Super, another Product Hunt find, is taking a crack at easing the pain of home ownership. What is it? a subscription service that provides care and repair for your home. Become a member and we’ll pay to repair or replace covered appliance and home system…

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Finding an Agent — LinkedIn Puts Their Toe in the Water

Finding an Agent — LinkedIn Puts Their Toe in the Water

Anyone else seen LinkedIn’s new Pro Finder (found via Product Hunt)? Of course, one of the massive categories in terms of finding a trusted professional is… You guessed it. Real estate agents. It’s yet to be proved they can convince buyers and sellers to use this service….

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Change Heroes – Fund a Home, Then Build It

Change Heroes – Fund a Home, Then Build It

I was speaking to the founder of HelpingB (crowd funding for social good ideas) because we’re thinking about doing a campaign for Horizon to get us onto Android. On the call, she told me about Change Heroes, which helps people campaign with 9 other friends to build…

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Realtor.com’s “House Wrap” in Austin

Realtor.com’s “House Wrap” in Austin

Everyone knows I used to work at the big Z, and still have many friends there. That said, I have to hand it to Realtor.com…their “House Wrap” campaign is a great creative marketing strategy (press release here).   PS: Congrats to Krisstina and Good Life Realty for representing…

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