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Tag: social media marketing

Digital Marketing for Realtors: The Ultimate Guide

Digital Marketing for Realtors: The Ultimate Guide

Don’t get me wrong: word-of-mouth referrals and print marketing campaigns are great. This old-fashioned methodology is what drove the lion’s share of my business for well over a decade. However, I’m always looking to grow as both a realtor and a businessman, and that’s why…

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A Social Lead Generation Opportunity

A Social Lead Generation Opportunity

There are, of course, numerous ways to generate leads for a real estate agents or brokerage. Zillow/Trulia (aka Zillow Group). Realtor.com. Organic SEO. Paid SEM. Content marketing. Working your sphere, day-in and day-out. Another option is social media marketing — finding public conversations about buying or…

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Confessions Of A Social Media Guru

Confessions Of A Social Media Guru

Matt Pattoli is the owner of Fity Social Media, a social media marketing agency that helps small & large businesses manage their social media marketing campaigns more effectively. Matt began using social media four years ago when he was a full-time internet marketer and quickly…

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4 Key Reasons To Choose WordPress For Your Real Estate Website

4 Key Reasons To Choose WordPress For Your Real Estate Website

WordPress Rules! So, you’ve decided to launch a blog or real estate website? Chances are you’re not doing it alone. That being the case, your next choice should be about which CMS (content management system) you’ll use to simplify all the activities you’d rather not…

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The Power of Focus and Execution

The Power of Focus and Execution

Social media is not easy, nor is it free. Time is money..and social media requires a ton of time on a specific platform if you want to see your investment payoff. And that’s precisely why so many fail. Either, A) they don’t put in the…

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Leveraging Social Media in Real Estate for Maximum ROI

Leveraging Social Media in Real Estate for Maximum ROI

Social media networking (or social networking, or social media, or a plethora of alternative descriptions) has taken the business world by storm over the past few years. With the advent of Twitter, Facebook, LinkedIn, and a host of other social media applications, tools, and websites,…

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Real Estate is, Indeed, a Relationship Business

Real Estate is, Indeed, a Relationship Business

The topic of real estate not being a relationship business has come up twice now in the past week — in the comments on Ines’ post about social objects and it was also the subject of Chris Smith’s post on Inman Next (and Rob Hahn’s rebuttal)….

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Social Objects – Who Cares?

Social Objects – Who Cares?

Not another article about Social Objects!!  Who cares if you’re into music, golf or heaven forbid….MOJITOS!! The fact is that social objects are “the fuel of the social web” as Social Media Today puts it. They are the things that people like to share, like…

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What is the Best Way to Utilize Social Media to Drive Traffic Back to your Website?

What is the Best Way to Utilize Social Media to Drive Traffic Back to your Website?

Here’s a question from one of Virtual Results’ clients – Kurt Maier: What is the best way to utilize social media to drive traffic back to your website? Whereas your website is (or should be) great at conversion, but attracting traffic to it is hard….

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5 questions about social media and SEO with Real Estate Marketing Wiz Ryan Clark

5 questions about social media and SEO with Real Estate Marketing Wiz Ryan Clark

Ryan Clark has been my marketing and branding consultant for a while now, and we regularly discuss social media and link building for real estate. He’s always in the know about the latest SEO and online marketing, and I’ve been asking him for a year…

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