In this blog post I’m going to outline five excellent real estate contact management and marketing tips that will help you build stronger relationships with your sphere, benefit from a consistent stream of referrals and repeat business, and become a more successful agent both short…

Real estate CRM’s are a tricky business. I’ve spoken to numerous entrepreneurs over the past year who aim to solve the CRM problem that’s existed forever. My gut? None of them will, and here’s why… First of all, it has absolutely nothing to do with…

I saw this infographic the other day on entrepreneur.com: The first step made me think of real estate right away: “Find a product that is popular but not yet perfect.” Does that not describe virtually everything in real estate? Practically every tech tool I use…

Good marketers know that lead generation offers can be powerful tools to rein in that next big lead and grow a business. A lead gen offer on a website usually consists of a box on the sidebar of a page asking for the prospect’s name…

I’ve been reviewing dozens of CRMs over the past year for projects within my own team as well as others’ businesses. The majority of these discussions include a fairly simple question: Will this CRM automatically import/update itself with the leads I get from various sources?…

Want to increase productivity? Cut costs? Maximize the safety and security of your data? If so, you’ll want to learn more about two key trends that have hit the real estate industry: cloud-based real estate CRMs and running a paperless business. Cloud computing can equal…

There’s one key component of real estate CRMs that’s often neglected – reports. The reporting functionality in a CRM is instrumental to better understanding your business and improving in the appropriate areas.  It’s one way to become a better REALTOR® and exponentially grow your business…

Technology has changed the entire real estate process, from listing to close. Trulia, Zillow and others brought listings online and made them easily accessible. Other collaboration tools have digitized the often-cumbersome transaction process, allowing customers and agents to collaborate seamlessly and virtually via the device of their choice….

In our latest Meet the Real Estate Tech Entrepreneur interview, we’re speaking with Max-Michael Mayer of Propertybase. We’ve covered Propertybase before, and it’s no secret I want someone to solve the CRM problem. Without wasting anymore time, here’s a bit more about Max-Michael… What do you do?…

As a REALTOR®, the reality is that you likely spend a lot of time and money getting new real estate leads. But once you acquire these leads, do you have a plan in place to convert them into clients? As you know, not all leads…