Design

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Behind the Scenes of Designing and Developing a Home Page

Behind the Scenes of Designing and Developing a Home Page

Here’s the home page of 360modern… How does a finished home page come to fruition? Brand, Value Proposition, and User Goals I don’t want to discuss value proposition & brand (which I touched on here & here) in depth in this article. That said, prior to “getting…

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Tips For Displaying Property Photos On Your Real Estate Website

Tips For Displaying Property Photos On Your Real Estate Website

  Good Listing Photos Are Critical According to Realtor magazine, it is the number one thing buyers are looking for when browsing your website. When I reviewed some Hotjar recordings from my website, the thing that stood out right away was my photos were not…

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“Good Enough” Sucks

“Good Enough” Sucks

The following video by Max Lenderman is worth watching… One thing that caught my attention: Good enough sucks Is your website great? Is your client experience great? Is your communication great? Or is it just “good enough“? I agree with Max. Good enough…actually sucks.  

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The Single Property Website Dilema

The Single Property Website Dilema

I have a few nice listings coming up after the New Year and traditionally I would have just paid my photographer to put up a site.  He puts up a very basic site for $100 and it stays up for the year.  Not a bad…

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How to Get a Better Business Logo for Less Money (in 3 Minutes or Less)

How to Get a Better Business Logo for Less Money (in 3 Minutes or Less)

A few months ago, I was looking for a fast, easy (and preferably, cheap) way to come up with a new business logo for a website I was creating. In my past experience with starting new real estate websites and business ventures, I used to shell out hundreds…

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Solving the Content Problem in Emerging Markets

Solving the Content Problem in Emerging Markets

Of all the challenges in emerging real estate markets, quality content may be the hardest. Without an MLS, brokers and agents have no protection on their listings, so they are hesitant to include specifics such as unit address in fear of their listings being stolen….

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Top Down Design Approach: Mobile Site for Realtors

Top Down Design Approach: Mobile Site for Realtors

This is the fourth  in a series of articles about Broker/Agent Real Estate Websites. Now we dig into to the mobile design. First the Non Goals of my Mobile Site Not every page needs a counter mobile page. For the pages in need of a…

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Responsive real estate website design – a DIY project, Part 2

Responsive real estate website design – a DIY project, Part 2

OK, it’s taken a lot longer than I expected, but it’s finally time for the “big reveal” of the new, mobile-responsive makeover of my company’s website, IntownElite.com. But first, some background on the project. If you have a fairly simple site, consisting primarily of text…

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Not Happy with Your Website Design?

Not Happy with Your Website Design?

Honestly, most of the website designs I see in this industry…are not very good. And that’s probably an understatement. Will Moyer, the designer for Oh Hey World, and I are looking to help one or two agents or brokers desiring a GREAT website design, that…

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