In many markets the online classified site Craigslist.org gets insane amounts of traffic. Many real estate agents have attempted to take advantage of this by repeatedly posting ineffective ads and conclude it’s not a reliable source of website traffic or lead generation for them. Heck,…

Sandicor is now in the business of competing to be a top 20 consumer real estate website in San Diego. Here’s the email that was sent out yesterday to all SANDICOR members San Diego’s four Association of REALTORS® and Sandicor are excited to announce the release…

+ Wow, the Zillow acquisition of Diverse Solutions for $7.8 million in cash and stock is big big news for this industry. I’ve got a unique perspective on this announcement for a few reasons: At Virtual Results, we work extremely closely with Diverse Solutions. Their dsIDXpress…

The overarching question I’d like your feedback on is this: What Makes for a Great Sellers Page? For those who work the list side of the real estate process, how do you win listing presentations and convince sellers to hire you? I suspect a great…

Tom West, the central character in the Pulitzer Prize winning book “Soul of a New Machine” once said: “Not everything worth doing is worth doing well.” Back in the 70’s, Tom along with perhaps the finest company of computer engineers ever assembled sought to build…

One of the many lessons that social media has taught us is that you need to go to where the conversations are happening, then skillfully listen and engage. At the turn of the century, people would congregate down at the general store and swap stories…

After the latest attempt at publishing MLS sales statistics for real estate agents in a public forum went down in an inglorious blaze, many people inside and outside the industry are still interested in the possibility of a second try.  It may be an outside 3rd…

If you haven’t heard the Steve Jobs’ news, you’ve been under a rock today. It’s a sad day for the technology industry, and the world to see a true pioneer, innovator, and leader leave this world at the age of 56. Steve Jobs continually strove…

WOW. Redfin just pulled the plug on their VERY talked about Scouting Report feature just 5 days after releasing it to the world. Why did they take it down? According to their CEO Glenn Kelman: The basic problem is that the data wasn’t accurate, first…

Yup, it’s happened again. Outsiders have out innovated real estate industry insiders. This time it is Redfin’s Agent Scouting Report. Any agent’s entire sale history analyzed and overlaid out on a map. Brilliant. For an example, take a look at Kris Berg‘s scouting report. I picked…