Has anyone heard about — or used — REDX for prospecting leads?

Bad real estate marketing tips can feel like a hamster wheel. It is just going around in a circle with no real direction. PPC campaigns and social media advertising is great for exposure,but they often have horrible conversion rates. Recent content on GeekEstate has done…

I’m testing a “Zap” that automatically submits information from Gravity forms into Pipedrive (which I’m currently evaluating as a potential CRM for 360modern.com) as a deal in our pipeline. There are all sorts of integrations supported, from Gmail to GitHub to Stripe. Is anyone else…

Real estate is changing in many ways and the manner in which potential homebuyers and sellers are researching and addressing their real estate needs is being shaped by the web. Real estate agents need to be ever aware of these trends and how to setup…

I touched on agent search last week, but wanted to write a short follow up post digging into the topic further. Zillow has an agent search (Trulia, too), as does Realtor.com. Homethinking is still around, as is AgentHarvest. Another is Agent Findr. Homelight recently raised a new…

Lets make the assumption you want your brokerage/franchise to be viewed as the local expert for the areas you serve. (let’s be honest: what agent DOESN’T want to be the local expert?) Lets make the assumption you buy into the long term lead generation concept/strategy…

I kid you not, the following was an inbound search term that found Geek Estate today: how to find easy real estate clients using craigslist Really? Are real estate agents really that lazy? If a client is going to pay you thousands of dollars in commission…

First they told everyone to remove all branding from photos, which I agree with, but then they said they will put their branding on every photo. So now every new property photo on my website and thousands of other websites promotes their website. This is…

I think a lot about long term strategic defensibility when evaluating any business (& building my own). The best companies, focus on what they do better than anyone else, that is extremely hard to duplicate — and stay focused on executing on increasing that defensibility. You’ve…

This morning I noticed the following search term in our analytics: best times to post real estate ads on craigslist Since I’m not an agent/broker using Craigslist, I obviously don’t have a good answer. Anyone reading have any tips to share based on your own…