Of all the challenges in emerging real estate markets, quality content may be the hardest. Without an MLS, brokers and agents have no protection on their listings, so they are hesitant to include specifics such as unit address in fear of their listings being stolen….

I’m not going to write an essay, but I wanted to briefly follow up to Joel’s post, and Matthew’s response about the future of IDX. From Matthew: Agents need to own their success online, not rent it. To do that, they’ll need mobile technology that’s widely…

There are a lot of amazing companies that have gone through Start-Up Chile (some of which are real estate related). My favorite one? Bureo Skateboards Why? It’s certainly not because I’m the target demographic. I’ve never skateboarded in my life, and pretty sure I would…

Brand names are hard. As are great slogans. Guessing not many of you have heard the term “enallage” (I hadn’t). What does it mean? A slight deliberate grammatical mistake that makes a sentence stand out — and it makes a ton of sense when it comes to company…

There was a day where content was king. What happened next was 27million+ content pieces being created and shared everyday. Now content is just flash on your Twitter feed. Let’s leave that phrase in the past. Focused Content Should Always Be a Focus When you…

Yesterday NAR president, Steve Brown, sent the FAA a statement letter on NAR’s position in the use of drones in real estate marketing (along with an education on using the REALTOR® trademark). NAR sees the use of the technology as a “game changer” in the…

ListHub and Point2 have long been the major listing syndicators of the real estate industry. They represent a substantial chunk of properties on Zillow and Trulia (soon to be one in the same). They were our largest feed providers when I left Zillow in 2010, and I…

If you haven’t tried out Instagram’s new Hyperlapse app (and your Facebook feed isn’t already full of your friends’ time lapse videos), stop reading this article, get the app, and try it out right now. My first reaction to this app was that its ability…

No matter what your business or industry, the value of the internet and social media cannot be denied. It’s allowing us to stay more connected than ever; but are social media channels set to replace the classic paper business card? All signs point to “yes.”…

Referrals are pretty much the best lead you can get, since someone is introducing you to a potential client with their stamp of approval/trust. Whether or not you make money from referrals (I know some refuse to monetize that process), virtually every agent desires to find a trusted, qualified agent…