In our latest real estate tech entrepreneur interview, we’re speaking with Ashley Farrugia from ActivePipe. Without further ado… What do you do? I am the CEO and co-founder of ActivePipe, a marketing automation platform that is rich in features specific to the real estate industry….

In our latest real estate tech entrepreneur interview, we’re speaking with Sean McGrail from OpenFrame. Without further ado… What do you do? I am the chief revenue office at OpenFrame, a unique 360 camera that attaches to an iPhone and it allows a Real Estate…

This is the era of “big hyper-local data,” a time when brokers and agents are empowered more than ever to be the trusted local source for real estate market data. According to a study in Realtor.org, 92% of home buyers said knowledge of the local real estate…

I wrote a post back in May of 2014 about using pocket listings to shift the balance of power away from the MLS. In it, I said this: Everyone trying the pocket listings strategy now, such as @Properties, is doing it between agents. I think a…

In our latest real estate tech entrepreneur interview, we’re speaking with Luke Tomaszewski from ProxyPics. Without further ado… What do you do? I am the founder and CEO of ProxyPics. I also own an appraisal management company in Chicago, eValuationZone. What problem does your product/service…

I saw this Tweet by Spencer Rascoff today showing a listing photo with selective coloring of property boundaries for 1223 Ocean Road in Bridgehampton. The tactic certainly makes the image pop. I thought it to be quite a smart marketing angle on the luxury side of…

Are you still paying to design and print your real estate folders? Presentation folders can cost up to $3000 in design and printing. If your office regularly provides real estate folders for your clients, you may be eligible to save thousands of dollars with the…

[Note from the Editor: This is a sample Geek Estate Mastermind Newsletter (#37), which was published for Mastermind members last week. It’s the second newsletter we’re publishing publicly on the blog, the first was the analysis of Knock a few months ago. We’re making this…

I took a look at HomeASAP’s home page (a portal we covered with a founder interview back in 2016), and noticed different positioning than I previously remember. Their main value proposition: Home is closer than you think. Find it with a local expert. I actually…

I don’t want to say I told you so, but…. Offerdepot: Get a side-by-side comparison of multiple options. We break down the costs and allow you to decide what’s best for you. It’s an agent team (The Kenny Klaus Team) offering their own form of…