OK, it’s taken a lot longer than I expected, but it’s finally time for the “big reveal” of the new, mobile-responsive makeover of my company’s website, IntownElite.com. But first, some background on the project. If you have a fairly simple site, consisting primarily of text…

Those of you who have an indexable IDX product on your website know how powerful it can be. It can help drive traffic to your site for long-tail search phrases such as addresses, as well as MLS number searches. Early adopters of indexable IDX got…

Like most agents or brokers who run their own websites, I’m always looking around to see what’s the latest and greatest in terms of website design, IDX, and related real estate tech tools. A couple of months ago I stumbled onto a broker’s website that…

Greg Fischer just launched a new website, FWLocal.com. Yet one feature is surprisingly absent. IDX. It’s no secret most of “leads” from agent or broker websites are converted to contact information with IDX. So, is ditching IDX a risk? Sure it is. I’m guessing Greg’s…

One of the biggest issues agents face with driving traffic to their websites is often the least talked about. Yes you need to build backlinks, establish a social media presence, build relationships online, but the under-utilization of building a site with a large amount of content is…

In case you’ve missed the news from yesterday, dsIDXpress PRO (from Diverse Solutions) is now available. dsIDXpress was cool. And, though I haven’t personally played with the new product, based on the blog post on Diverse Solutions’ blog, dsIDXpress PRO looks awesome. Everything that was missing…

SEO, SEM, PPC, IDX… how many acronyms must you understand to be in real estate of all industries? All of ’em, yes all of ’em, if you want to effectively reach consumers where they now work, play and live — the world wide web. The world…

Background: I firmly believe business ideas are worth next to nothing; execution is everything. Additionally, I’ve talked to no fewer than 3 others who are either working on this or have thought about working on it — which is a good sign in my book since it…

After a very long and strongly debated case over who should be the official IDX recommendation of the Geek Build Steering Committee, we have decided on Real Geeks. Remember, the focus of Geek Build is to build websites with the following goals in mind: Maximize lead…

I have a random question for the TRUE geeks today. For those with experience building and running WordPress multisite networks, I wanted to get your feedback on your opinion of which IDX solution is best for a multisite instance powering dozens of sites on different…