About Drew Meyers

Founder of GEM Diamond. Zillow Alum. Real estate tech geek. Travel addict & former co-founder of Horizon. Social entrepreneurship advocate. Fan of Red Hot Chili Peppers.

Latest articles

Monday’s #retechchat Topic – Online Lead Incubation

Monday’s #retechchat Topic – Online Lead Incubation

The topic of discussion for #retechchat tonight will be Online lead Incubation. In other words, how to turn an initial email address from an IDX registration, home value form, or other conversion tactic into an actual client. If you have questions, want to learn, or just want…

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Great Example of a Marketing Video for 92 Sandhill Road

Great Example of a Marketing Video for 92 Sandhill Road

I agree with Marlow — this is a great example of a real estate marketing video (for 92 Sandhill Road). Are you creating videos for your listings? If so, how do they compare to this? How much are you spending on video?

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A Free Giveaway for 3 Lucky Geek Estate Readers – a 30 Gigabyte SugarSync

A Free Giveaway for 3 Lucky Geek Estate Readers – a 30 Gigabyte SugarSync

We have a giveaway for 3 lucky Geek Estate Readers — a FREE 30 Gigabyte SugarSync account. For those of you who aren’t familiar with SugarSync, it’s your personal cloud to back up all your music, photos, documents, and videos across all your various devices….

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Friday Links for Geeks – August 26th

Friday Links for Geeks – August 26th

For those who missed them, here are a few articles/announcements from this week that may be of interest: WalkScore released a new WordPress plugin (downloadable here) Where is Real Estate’s PIE? – I’m working on a separate post with more of my thoughts on this…

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Whether or not to Target Common Search Phrases vs Uncommon Search Phrases

Whether or not to Target Common Search Phrases vs Uncommon Search Phrases

Another question from Jason Richards: How do you determine whether or not to target common search phrases vs uncommon search phrases? How do you find a happy medium? As a general rule of thumb, specifically targeting uncommon search phrases is not a good use of…

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What is the Best Way to Utilize Social Media to Drive Traffic Back to your Website?

What is the Best Way to Utilize Social Media to Drive Traffic Back to your Website?

Here’s a question from one of Virtual Results’ clients – Kurt Maier: What is the best way to utilize social media to drive traffic back to your website? Whereas your website is (or should be) great at conversion, but attracting traffic to it is hard….

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Builders, Strong Foundations, and SEO

Builders, Strong Foundations, and SEO

Every “builder” understands the importance of a strong foundation. When most people think of builders, they likely think of home builders — so let’s run with that a bit. For those that know what they are doing (ie home builders), the process of building a…

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Zopim Live Chat for Lead Generation

Zopim Live Chat for Lead Generation

I’m starting to hear more and more people in the real estate industry talk and ask questions about Zopim, a company specializing in integrated live chat software for use on websites. Who’s using it, and is it generating leads for you?

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Latest WordPress Statistics

Latest WordPress Statistics

The latest numbers from WordPress are out: 14.7% of the entire web (top 1 million sites) are running on WordPress 22 of every 100 new active domains are running on WordPress If you’re still on a proprietary platform build in the 1990’s — are the…

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#retechchat Transcript – Building Referrals

#retechchat Transcript – Building Referrals

The topic of tonight’s #retechchat was Building Referrals (Online). Some great discussion ensued tonight about online reviews, the importance of EARNING referrals and asking, and the role trust plays in who you are comfortable referring clients too. Here is the text document that I saved for…

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