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Zillow Realty, and a Couple Other Recent Industry Stories

Zillow Realty, and a Couple Other Recent Industry Stories

There have been a number of issues going on in the industry recently, and some of them haven’t been covered here on Geek Estate — so thought I’d do a quick recap: 1. Rumors that Zillow will become a Brokerage (AGBeat story) Zillow Realty has a…

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Trulia vs Zillow – Home Page Design Differences

Trulia vs Zillow – Home Page Design Differences

I just spent a few minutes taking a look at the home page of both Zillow (my former employer) and Trulia. As a shareholder of Zillow, I’m always curious what their main competitor, Trulia, is doing and how they are publicly positioning themselves. As you…

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Trulia Hires Todd Carpenter to be Senior Manager of Industry Engagement

Trulia Hires Todd Carpenter to be Senior Manager of Industry Engagement

In the latest version of talent war within the real estate industry, Trulia nabbed Todd Carpenter to be their Senior Manager of Industry Engagement. This follows Zillow’s recent big name hires of Bob Bemis and Jay Thompson. Who’s the next big name that’ll be in…

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Will Google Eventually Punish Realtor.com, Zillow and Trulia Or Any Others For Lack Of Listing Data Integrity?

Will Google Eventually Punish Realtor.com, Zillow and Trulia Or Any Others For Lack Of Listing Data Integrity?

There was an article in the San Diego Union Tribune that was one of the many attempts to explain the listing data integrity and syndication debate to the general consumer. As most of us and some of the big players in the industry have already…

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Five Things Zillow Could Learn From Realtor.com

Five Things Zillow Could Learn From Realtor.com

I wrote a previous piece on the five things that Realtor.com could learn from Zillow including the newer, fast-paced marketing techniques that they have been using to catch up to Realtor.com in terms of consumer traffic online. While “shiny and new” always generates attention, it’s…

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Five Things Realtor.com Could Learn From Zillow (800 Lb Gorilla vs Elephant in the Room)

Five Things Realtor.com Could Learn From Zillow (800 Lb Gorilla vs Elephant in the Room)

Zillow and Realtor.com are at the top of the list for the most popular real estate destinations online.   While Realtor.com has been the leader for years, Zillow’s skyrocketing success has recently had it matching or beating Realtor.com’s traffic numbers, and its current trajectory certainly points…

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Hot Off the Wire – Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media

Hot Off the Wire – Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media

Straight from the wire: Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media Well-known real estate industry blogger to help real estate professionals grow and market their business SEATTLE, March 15, 2012 /PRNewswire/ — Zillow, Inc. (NASDAQ: Z), the leading real estate…

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Zillow Solidifies Partnership with Tom Ferry

Zillow Solidifies Partnership with Tom Ferry

+ Hot off the press: Zillow, Inc. (NASDAQ: Z), the leading real estate information marketplace, today announced a partnership with top real estate coach and speaker, and The New York Times bestselling author Tom Ferry to work with the company as it continues to develop products for…

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An Example of Brokerages Missing the Content Marketing Boat

An Example of Brokerages Missing the Content Marketing Boat

Like the local data expert situation which I discussed awhile ago, agents and brokerages are also getting killed at the content marketing game. Why aren’t big, national brokerages pulling together content like this as a marketing tactic? Or even regional brokerages covering a few local MSA’s?…

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Without Listings, Zillow and Company Will Perish

Without Listings, Zillow and Company Will Perish

The decisions made by Abbott Realty Group, Edina, and some local boards across the country have sent shock waves across the real estate landscape. And while some of the industry giants such as Jay Thompson and Kris Berg have already discussed in length what syndicating…

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