If you have a real estate website then it is essential that you are property utilizing search engine optimization (SEO) to its fullest. Here are 10 SEO tips that are great for any real estate website. Tip #1: Do Your Research When creating (or promoting)…

Google is arguably the best search engine on the web with everything from Google+ to Google AdWords. Over the last several years the company has landed in the top of the Fortune list of the top 100 employers, offering employees everything from nap areas to…

Another question from Jason Richards: How do you determine whether or not to target common search phrases vs uncommon search phrases? How do you find a happy medium? As a general rule of thumb, specifically targeting uncommon search phrases is not a good use of…

Every “builder” understands the importance of a strong foundation. When most people think of builders, they likely think of home builders — so let’s run with that a bit. For those that know what they are doing (ie home builders), the process of building a…

There are a lot of misperceptions floating around out there regarding Google’s famous PageRank and what it is and is not good for. Luckily for us, Rand Fishkin at SEOMoz recently recorded a “whiteboard friday” on the topic that anyone looking to understand the SEO…

One our clients, Jason Richards at NoviProperty.com, asked a question in our Facebook group that I wanted to answer with a blog post (for every questions someone asks, there are likely at least 10 people who have the same question but doesn’t ask it). The…

This is a common SEO question I hear quite often — does having your target keywords in your domain name help you SEO efforts? For those of you wondering about the answer to that question, here is Matt Cutts from Google on the subject (he…

Social media is, of course, all the rage these days and it plays an important role in marketing. I’ve stated the obvious but that’s not what this post is about. I’m going to touch on a marketing strategy a number of agents don’t seem to…

I hope everyone knows the importance of link building to getting your site to rank. In short, link building is VITAL to great SEO. Want to learn more about what works and what doesn’t when it comes to building links to your domain? If your…

For my first post I thought I’d stick to writing about something I do best – building quality links. There are many ways to go about building links but doing it right is what concerns me the most. A lot of real estate agents either…