My morning routine is to make a cup of coffee and peruse the Inman Headlines in my inbox. This morning, I was intrigued by the lead article: The 6 texts you should send every online lead. I (naively) assumed that the article would cover 6 different…

Sam’s right (read comments on this post). There’s little financial incentive for someone to really improve the consumer rental experience on the tenant side. Rather than the tenant paying, perhaps the best incentive is agents/brokers building trusted relationships with future buyers by delivering real value by…

Am I a broken record yet about what a huge fan of Giveback Homes I am?I can’t speak highly enough of Blake and Caroline at Giveback Homes. I’ll keep beating the drum… This week, they announced a new partnership with ReferralExchange: current Giveback Homes member…

I’m in San Francisco next week, August 1-7. If you’re a local or coming from out of town for Inman and want to chat — shoot me an email at drew at horizonapp dot co.

That’s bold marketing strategy by Jeffrey Hogue… How are you marketing your business? [Via Spencer Rascoff]

I’m in a real world real estate scenario right now. I need to find a place to move by September 1st. Context: A year ago, after several years of not having a permanent place of my own, I finally resettled full time in Seattle, and rented a…

We’re looking for a few strategic brokers / teams for StreetAdvisor’s revamped white label offering to promote as showcase clients — at a much lower price point than previously offered at. The “why”? Engagement, and conversion. Buyers looking at your site are already researching neighborhoods and cities elsewhere. Enable them…

Homely, an Australian real estate portal, just released their new iOS app. Its clean, simple, and includes big, gorgeous photos. All good things for a real estate search app. I’d encourage everyone — particularly those working on property search websites or apps of your own – to…

I got a “Must try local restaurants that just opened near you” email from Yelp yesterday… Please tell me, why exactly are brokerages/agents/teams not the ones delivering this?

Over the past few weeks, traffic has been slowly declining and I’ve noticed a slight decrease in comments. I believe I finally realized the issue — emails for new posts stopped going out. One of my (many) email addresses is subscribed, and upon publishing several posts the other day…