WordPress.com websites are free, much easier to setup and has secured login (SSL). This provides limited control when coming to theme selection, installing plugins or widgets. The lack of capability to embed custom code is one common complaint I hear from realtors as evident from…

It’s my strong believe that 70% of the real estate agent and broker websites will be on WordPress within 3 years. And yes, I’m here to tell you that you should switch to WordPress sooner rather than later. My question for those thinking about migrating…

You likely have already heard the news that Google is removing their real estate listings from Google Maps. You might have even attended the Webinar yesterday with Gahlord Dewald (Thought Faucet), Mike Simonsen (Altos Research), Dustin Luther (4realz), and Rich Bailey (Wolfnet). But, let’s be…

“What do I write about?” I hear that question over and over (and over) from real estate agents who are just beginning to get into blogging. On Twitter this morning, I saw a Tweet from Karen Goodman in St Louis that reminded me of a…

Congrats to my good friends over at Diverse Solutions for releasing dsSearchAgent 3.0! For current Diverse Solutions clients, you’re probably already aware dsSearchAgent 3.0 was released yesterday from the email that was sent out yesterday. However, for agents out there on another IDX platform or…

Whether you’re an agent constantly answering phone calls from vendors, or a vendor yourself who relies upon selling to real estate agents to make your living, there are some interesting insights in the following video from Steve Rossi, Lead Generation Manager at Trulia. http://www.youtube.com/watch?v=iDC8dbUHvOs [via…

There was an interesting discussion on Zillow forum on whether it makes sense for real estate agents to create a web site for every property. Needless to say, there are pros and cons to this idea. SMS mobile marketing can be another Realtor tool to…

Some real estate agents out there have to reread the popular best selling book  “Who Moved My Cheese” because they are just far to stubborn, and, more importantly, are losing market share. Here’s The Background To The Story I recently had a conversation about online…

Google Fusion Tables is a modern data management and publishing web application that makes it easy to host, manage, collaborate on, visualize, and publish data tables online. Though in beta stage, I liked its potential and wanted to give it a try. Zillow Real Estate…

I was having a discussion today (via comments on a Facebook status) regarding using video in your marketing in 2011, and the topic of “bad” videos came up. Now this isn’t a new concern by any means. Many people avoid using video in fear that having…