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Is WordPress Power/Penetration in the Real Estate Industry Dwindling?

Is WordPress Power/Penetration in the Real Estate Industry Dwindling?

As you’ve probably noticed, I’ve been thinking about WordPress a bit recently, having spent time re-launching Local Market Explorer and looking into agent review plugins. I can’t help but notice the fact that the largest real estate technology player, Zillow, doesn’t seem to be aggressively…

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Want to Put Agent Reviews Directly on your WordPress Website?

Want to Put Agent Reviews Directly on your WordPress Website?

The other day, we got a referral from Google for the search term: real estate ‘agent review’ plugin widget for websites Clearly a tech savvy agent looking for a response. So here’s the answer. RealSatisfied is one of the clear leaders (from what I can…

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4 Reasons To Ignore SEO In Your Content

4 Reasons To Ignore SEO In Your Content

When it comes to SEO, most agents are focused on getting to the top of the search results for phrases like “Real Estate Agent in X” or “Where To List My Home.” After all, spending time and money on rising in the search rankings will…

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The Single Property Website Dilema

The Single Property Website Dilema

I have a few nice listings coming up after the New Year and traditionally I would have just paid my photographer to put up a site.  He puts up a very basic site for $100 and it stays up for the year.  Not a bad…

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Homely’s Launch of Premier Agent in Australia

Homely’s Launch of Premier Agent in Australia

I know Geek Estate has are a fair number of international readers, but it’s not often we analyze/discuss international real estate. Today, I wanted to touch on the #3 real estate portal in Australia, Homely.com.au, and their most recent product release, Premier Agent. Homey’s primary differentiator is a faster, easier real estate search with no…

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HTML to WordPress

HTML to WordPress

I came across HTML to WordPress on Product Hunt this morning. Those of you who have deployed custom WordPress sites know the process is first to design a PSD, then slice that into CSS/HTML, and then connect that to an actual WordPress theme. HTML to…

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WordPress.com is Now Open Source

WordPress.com is Now Open Source

There are many, many people in the real estate industry who have WordPress powered websites. Most of those know there are two arms of WordPress. WordPress.org (self hosted, open source) and WordPress.com (hosted, not open source). The big news today is that WordPress.com is now open…

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Local Market Explorer is Back, What the Locals Think Added (Powered by StreetAdvisor)

Local Market Explorer is Back, What the Locals Think Added (Powered by StreetAdvisor)

Those of you who have had self hosted WordPress real estate websites for a number of years may remember the local market explorer WordPress plugin (released back in 2009, see launch post here & here). The plugin makes it simple to create city, neighborhood, and zip code pages filled…

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Agent Invitation – Another Agent Portal Attempt

Agent Invitation – Another Agent Portal Attempt

Sounds like another agent/broker portal is in the works: Agent Invitation. I hope they study other attempts at agent portals, and have a clear strategy. On their blog, I see the following numerous times: We’re for Brokers, Agents and Consumers. I’ve read a few of their…

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Realogy Invests in Estately

Realogy Invests in Estately

Some of you may have seen the news that Realogy has made a strategic investment into Estately (I saw the news on GeekWire). Galen is another real estate tech entrepreneur based here in the Seattle area, which of course is home to Zillow, Redfin, & MarketLeader….

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