This is a common SEO question I hear quite often — does having your target keywords in your domain name help you SEO efforts? For those of you wondering about the answer to that question, here is Matt Cutts from Google on the subject (he…

What do alligators eat?  And WHY, oh why would anyone who wants to embrace real estate technology care? Turns out, you see, alligators actually eat the misinformed.  Yep, what you don’t know about the alligator, or the alligator’s teeth, or the alligator’s friends….just might get…

Social media is, of course, all the rage these days and it plays an important role in marketing. I’ve stated the obvious but that’s not what this post is about. I’m going to touch on a marketing strategy a number of agents don’t seem to…

Zillow’s closing stock price went ‘down’ to $33.20,  almost $14 to what they wanted. They got a cool $70 million for it, $20 million more than what they were hoping.  Not bad for a real estate related IPO. By now, everyone is chimed in with…

My good friends over at Diverse Solutions released a brand new site design about a week ago (I’m been behind with this blog post). Having just recently gone through our own site redesign for Virtual Results, I know full well the amount of work that…

I hope everyone knows the importance of link building to getting your site to rank. In short, link building is VITAL to great SEO. Want to learn more about what works and what doesn’t when it comes to building links to your domain? If your…

First off, thanks Drew for allowing me to contribute here along with many of the best real estate tech writers around. Much appreciated. Recently I began to build my online presence as a real estate agent in my local area, Park City, UT. Prior to…

For my first post I thought I’d stick to writing about something I do best – building quality links. There are many ways to go about building links but doing it right is what concerns me the most. A lot of real estate agents either…

It’s obvious agents are realizing the power and cost effectiveness of the WordPress platform. But brokers seem to be non existent in terms of developing comprehensive WordPress strategies. Here are two potential strategies for a real estate brokerage to take advantage of WordPress: A full…

If I look at the very top agents in the company most aren’t using WP for main site, why should I? I received this question from John Ziemba on Twitter last week and wanted to address it here. It’s a question that I can’t answer…