Google Instant is here. And it’s cool — head to Google.com and try it out by starting to type in the search box. http://www.youtube.com/watch?v=ElubRNRIUg4 As with any change with Google, there is a wealth of speculation. Speculation as to what Instant means to SEO and…

I’m really happy to say that the version 3 beta of the Local Market Explorer WordPress plugin is finally available for everyone to try out. For those who don’t know what Local Market Explorer is, it’s a way to embed local area info from Zillow,…

Well, I know it’s been awhile since Google’s May Day update that occurred somewhere between Aug 28 and May 3. But understanding Google’s algorithm changes takes testing, research, and more testing—which takes time. Before I get started, it’s important to understand why the May Day…

Long-tail optimization is the process by which webmasters look for easy to rank for keywords that will send traffic. Usually “long-tail” keywords are multiple words that a googler may search for that have relatively little to no competition from other websites.  A good example of…

There is a lot of buzz out there about how great it is to get property listings from your IDX on your site indexed. There are some that say it brings a great benefit for SEO and others that think it is more important because…

According to Wikipedia: Social search or a social search engine is a type of web search that takes into account the Social Graph of the person initiating the Search Query. When applied to web search thisSocial Graph approach to relevance is in contrast to established algorithmic or machine-based…

If you were one of the people interested in Google using site speed in their rankings. I wanted to let you know that Matt Cutts recently posted more information about how Google is incorporating site speed as one of the over 200 signals they use…

The question constantly being asked by agents within my brokerage is, “how do I use social media websites like Facebook and Twitter for real estate lead generation?” At a recent Inman conference I had the pleasure of sitting in on a presentation by Bill Tancer…

I just watched today’s Whiteboard Friday from Rand at SEOMoz and this week’s high level point is that brand power is going to lead to better SEO, and I certainly agree. If you have a stronger brand, you’re more likely to get a link, get…

Yep, that’s right. Something right out of the Jetsons. Ok, so maybe not something Cogswell could have dreamed up, but if you’re an web analytics junkie like me, you’re going to love this tool from Clicktale for tracking user behavior on your web site. There…