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Tag: Technology

The Rising Importance of Technology for Renters

The Rising Importance of Technology for Renters

Given the current state of the world, and the fact that a higher percentage of the population is working from home than ever before, people are quickly realizing the need for efficient and effective technology.  Initial data shows that internet usage has surged between 50…

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Innovate for Consumer Mortgage Experience–Not Lead Generation

Innovate for Consumer Mortgage Experience–Not Lead Generation

Google announced a new mortgage shopping product in late November. Partly powered by Zillow, it’s an advertising tool for lenders and a product comparison tool for consumers. Zillow already has the products, interest rates, and reviews of nationwide lenders across its mortgage shopping system. It…

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How Important is Local Content? Ask Redfin

How Important is Local Content? Ask Redfin

Redfin, the venerable disruptive, tech forward real estate Broker based in Seattle has made it’s first technology acquisition. Details of the deal haven’t been disclosed but it’s one of the smarter moves I’ve seen in the recently bubbly M&A activity in the RE tech space….

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17 Ways to Protect your SEO During a Website Redesign

17 Ways to Protect your SEO During a Website Redesign

Redesigning your website is no small endeavor. Most likely you’re redesigning it because it’s not as effective as it should be. When clients describe their existing websites to me, they are often embarrassed and don’t want me to look at their old site. It’s almost…

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Understanding Google's May Day Update

Understanding Google's May Day Update

Well, I know it’s been awhile since Google’s May Day update that occurred somewhere between Aug 28 and May 3. But understanding Google’s algorithm changes takes testing, research, and more testing—which takes time. Before I get started, it’s important to understand why the May Day…

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How Are You Using the iPad for Real Estate?

How Are You Using the iPad for Real Estate?

The iPad 3G came out last week and a few people I know were waiting to buy until the 3G version came out. I assume this was the case for many buyers. Of course the 3G model has a $14.99 per month service fee for…

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VREBC "Meetups" are Networking & Learning Bonanza! Don't Miss Out

VREBC "Meetups" are Networking & Learning Bonanza! Don't Miss Out

Last Monday, Stacey Harmon (Pango Group’s Director of Social Media) and Myself, were blessed with a unique opportunity to host a “Meetup” for the Jan 4th 2010 Virtual BarCamp (VREBC) at First Team Real Estate in beautiful Costa Mesa Ca.                 As one of the…

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Web 3.0 – Discussion #1 – "OMG, I Never Thought of That!"

Web 3.0 – Discussion #1 – "OMG, I Never Thought of That!"

I wrote the 1st post “Web 3.0 – A Post Intended to “Define” & “Design”, here on Geek Estate Blog, because I felt it was the best venue to begin an open discussion on a difficult, Technology related, topic and here I am with my…

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Social Media in Real Estate – Part 1: Twitter

Social Media in Real Estate – Part 1: Twitter

There are a number of free tools out there that can help you market yourself and your listings through the use of social media. Whether it’s posting an item on Facebook, blogging on Active Rain, uploading a video to ZIPVO (my employer), or posting a…

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List of Best Real Estate Website Technology Providers

List of Best Real Estate Website Technology Providers

[Update from editor March, 2017: I recommend contacting Caffeine Interactive if you’re looking for a semi-custom or full custom. Here’s one site they did for a client of mine.] I think it’s essential that every real estate professional have their own website. I did some research…

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