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Tag Archives: real estate portals

Tag Archives: real estate portals

Thoughts on Zillow’s Latest Consumer Brand, Out East

by Drew Meyers on 10:06 am February 16, 2018

Zillow recently launched a new brand, Out East. It’s a portal for the Hamptons, joining Street Easy as a Zillow Group consumer brand on the East coast. It’s the result of their acquisition of Hamptons Real Estate Online (see here), which turned out to be an “SEO juice” acquisition (that shouldn’t surprise anyone). I wrote an article with my thoughts on their last consumer consumer brand launch, RealEstate.com — and thought I’d write a few thoughts on Out East. What exactly is Out East? Out … Read More »

FBS acquires Solid Earth’s Spring software platform

by Michael Price on 9:46 am December 4, 2017

FBS, the creators of the industry-leading Flexmls® System and Spark Platform, announced today the acquisition of Solid Earth’s Spring software platform along with the hiring of the Spring team. Combining the Spring® Portal, the Spark® API, and the Flexmls® System establishes a completely new, powerful platform that puts MLSs, brokers, and agents in full control of their data and brand to clearly to beautifully showcase their unique value propositions to their client-bases on both web and mobile platforms. Earlier this year FBS and Solid Earth created a partnership that put the power … Read More »

Closer and Closer to the Transaction

by Drew Meyers on 10:00 am November 16, 2017

Simon Baker shared some of this thoughts on the future of online real estate at the Property Portal Watch conference (video link). Particularly for the startup founders reading, it’s worth a listen/watch.  

Truepad – Showcasing the “Best Valued Homes”

by Drew Meyers on 3:16 pm July 17, 2017

I spent some time looking at TruePad, a real estate portal only available in Chicago (Inman coverage here). “Find the best valued homes”. I like it. Unlike the majority of approaches I see (aka search for home in city X), that actually seems like a differentiated value proposition buyers will care about. I’ve long been a fan of using agent data in portals; the challenge is incentives. How do you incentivize agents to provide the data? Additional exposure, leads, or forced data collection/insights via a Redfin-like brokerage … Read More »

A Few Thoughts on RealEstate.com

by Drew Meyers on 10:00 am May 3, 2017

As a skeptic that millennials need another portal, I said I’d withhold judgement until I saw the product. Yesterday, I had a few minutes to take a look at the new RealEstate.com. It seems the main differentiator is searching by cost. An “All-In Monthly Pricing” module is shown on all property detail pages: As a millennial who hasn’t bought a home yet, I do see value in a clear cost breakdown like this (as long as its accurate). Part of the simplified search is the ability … Read More »

Do Millennials Need Their Own Portal?

by Drew Meyers on 7:23 am March 30, 2017

Another portal, targeted at millennials? Will that get adopted? It seems we’re about to find out with Zillow Group’s upcoming launch of RealEstate.com.

Building Your Own Local Real Estate Portal? Stop and Read This First

by Sep Niakan on 9:46 pm November 15, 2016

I am guilty of making every possible mistake someone could make while building a local real estate search portal. If you have a real estate web site or are thinking about building one, I hope this list of lessons learned can save you a few headaches along the way. How I Decided to Launch My Website and 8 Years of Agony It all began in 2007, when I purchased a few ad spots for a few hundred dollars a month from a local Miami condo … Read More »

Building a Real Estate Portal?

by Drew Meyers on 11:57 am October 17, 2016

I know international entrepreneurs are reading (I’ve met/spoken to a few of you), some of whom are working on real estate portals in various countries. A real estate portal is a fairly defined technology product, which includes: A home page with search Search results & filters Property details pages Location/place pages User accounts How many times has that been built? I’ll wager a guess, the answer is “far too many”. Transmitdata recently released a “portal in a box”. I know that’s a challenging proposition, since most teams seek to customize … Read More »

SRE Matrix, and Recreating the Portal Wheel

by Drew Meyers on 3:55 pm August 30, 2016

SRE Matrix has $200 million in funding from Takeshi Sekiguchi, operating a discount model in Hawaii and San Diego, and looking to expand (see Inman). What are they doing with all that money? Building another national portal… The brokerage planned to have set up shop in 14 states by July, but it’s currently only operating in Hawaii and San Diego. It decided to hold off on expansion until it could field a nationwide property search site, Young said. Led by Lucas Haldeman, a former product manager at realtor.com operator … Read More »

Nestigator – Are There Legs in Making Search More Social?

by Drew Meyers on 9:00 am August 18, 2016

I spoke with Jerry at Nestigator while I was in San Francisco a couple weeks ago. Their stated value proposition: Connect Search Collaborate Nestigator lets you build your home searching dream team with your family, friends, and agent so your home search can be a breeze. A more social search experience. I discussed this topic with a friend in Seattle looking for a home over breakfast a few weeks prior to my conversation with Jerry. He actually doesn’t want his agent privy to his conversations with his … Read More »

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