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Why playing the Long Game Means Winning the Consumer

Why playing the Long Game Means Winning the Consumer

From a guest post I published on Inman: The hardest part of running any business is finding customers. Real estate is no different. One way or another, as a broker, you’re going to spend money to attract clients and leads. You pay in either time…

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Partial Home Ownership, Equity, Down Payments — Thoughts on Point

Partial Home Ownership, Equity, Down Payments — Thoughts on Point

Real breakthrough innovations don’t come along very often, in any industry. Real estate is no exception. What gets me excited is when products / businesses enabling consumers to do something they can’t do today (rather than just recreate the same wheel that’s been created 10 or 20…

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What If Your Business Is Actually a Community?

What If Your Business Is Actually a Community?

I often tell people community building is the most defensible strategy in existence. It’s also the hardest. For those who want to better understand community, you should read the latest post by David Spinks at CMX Hub (hint: he knows more about community than virtually anyone…

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A Broker Example Using StreetAdvisor

A Broker Example Using StreetAdvisor

Everyone wants to see an example of someone using your product/service in a way they should be using it. StreetAdvisor is no different. The value proposition for sellers is clear, and the agent/broker value proposition is the ability engage with buyers and sellers who have self…

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How to get Real Testing/Feedback for your Real Estate Website?

How to get Real Testing/Feedback for your Real Estate Website?

Want real, honest feedback on the user experience of your real estate website? Go inside Starbucks (or any other busy coffee shop), and offer to buy someone in line a coffee in exchange for spending 10 minutes browsing your website and providing honest feedback. Many people will…

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A Look at The Questions I Hear Repeated

A Look at The Questions I Hear Repeated

Readers of Geek Estate range from tech savvy agents to technology vendors to aspiring entrepreneurs. I thought I’d share the questions that seem to resurface again and again in my conversations… With entrepreneurs/founders: Can you cover our upcoming news on Geek Estate? Can you write about our startup? How…

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Geeking Out On Artificial Intelligence In Real Estate

Geeking Out On Artificial Intelligence In Real Estate

As a real estate guy, sometimes I look over to my data scientist’s screen and believe what he is doing is some sort of magic — it’s like pure computer science sorcery. I mean, they’re building a chatbot that can communicate using human language and learn…

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The Sad Decline of Diverse Solutions IDX

The Sad Decline of Diverse Solutions IDX

If you’ve followed my posts here on Geek Estate, you know I’ve had a long history as a customer of Diverse Solutions. I’m not sure exactly when I started with them, probably sometime in 2008, but I was using their dsSearchAgent (Mapping IDX) well before they launched dsIDXpress…

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RE Broker & RE Tech Veterans Aim at Commission Disruption Target

RE Broker & RE Tech Veterans Aim at Commission Disruption Target

About a week ago while on LinkedIn, a job posting popped up in my feed for a real estate broker by a company that was new to me called Homebay. It was a complete coincidence that Drew had them in his radar at the same time….

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A New Real Estate Unicorn

A New Real Estate Unicorn

There’s a new entrant to the unicorn club: Compass (just closed on a $70 million round). I’m curious to hear the industry’s thoughts on how what they’re building is defensible? What’s their moat? They are poaching top talent from other firms, what’s to prevent the same…

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