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#retechchat Topic of Conversation – Listing Syndication

#retechchat Topic of Conversation – Listing Syndication

Tonight’s topic of conversation will be Listing Syndication (since it’s been the hot topic, in real estate, for the last few days). If you have questions, want to learn, or just lurk – join the conversation Monday (1/30/12) at 6 PM PST / 9 PM…

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The Real Syndication Battle:  SEO.  Are Brokers Giving Away Online "Real Estate"?

The Real Syndication Battle: SEO. Are Brokers Giving Away Online "Real Estate"?

[Pre-emption of syndication flack:  I syndicate.  Most brokers do.  Many value the additional exposure in the current situation.  This isn’t a blanket condemnation of syndication.  It’s merely an analysis of the SEO byproduct of that action.] The real estate industry is buzzing about Edina Realty…

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The Debate About Syndicating to Third-Party Aggregation Sites

The Debate About Syndicating to Third-Party Aggregation Sites

[Note from the Editor: This article was originally posted on SanDiegoCastles.com. I reposted it here because it’s relevant to this audience of geeky real estate professionals looking to figure out what to do about listing syndication in 2012. I haven’t been able to figure out…

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Another Brokerage, ARG, Takes a Stand on Listings Syndication

Another Brokerage, ARG, Takes a Stand on Listings Syndication

Well, here we go again — add one more brokerage, ARG, to the list of brokerages abandoning listing syndication in 2012. Since regular readers already know what I think on this topic given the Edina article I wrote, just head over to Jay’s blog and…

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Where the Real Money is Made with Social Media

Where the Real Money is Made with Social Media

We all need to make money from the activities we spend our time on. Social media is no different. Every so often, there is talk about social media being a waste of time and the ROI not being there since most agents can’t directly attribute…

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#retechchat Topic of Conversation – Using Your iPad for Listing Presentations

#retechchat Topic of Conversation – Using Your iPad for Listing Presentations

Tonight’s topic of conversation will be Using Your iPad for Listing Presentations (this topic suggestion came from @YvonneArnoldCRS). If you have questions, want to learn, or just lurk – join the conversation Monday (1/23/12) at 6 PM PST / 9 PM EST. For those who want…

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Better Voicemail for Real Estate Agents – and a Special Offer for the Geek Estate Community

Better Voicemail for Real Estate Agents – and a Special Offer for the Geek Estate Community

What do you currently use to handle your voicemail? I’m guessing it’s either Google Voice, your standard voicemail that comes with your mobile phone, or some other add on service you’ve randomly stumbled upon along the way. Sure, regular voicemail works. But we all know…

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Interview With PropertyBase.com Account Exec Ricky Fernandez

Interview With PropertyBase.com Account Exec Ricky Fernandez

I have noticed a big increase in agents awareness of the need for a great real estate CRM.  It seems like the industry is no longer satisfied with what has been popular for many years and is now demanding more. I know I’m not, which…

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M Squared Releases App-less iPad Open House Management

M Squared Releases App-less iPad Open House Management

We know open houses are a fantastic place to meet with potentially extremely warm buyer leads. We know your conversion is going to suck if you don’t gather contact details and follow up. We know buyers want more info (read: data) about the property they…

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Building Brand with Social Media at the Brokerage Level

Building Brand with Social Media at the Brokerage Level

Real Estate Social “Notworking?” It was getting close to Inman Connect NY, and I could feel the urgency in a text message from Matt Beall, “did you get my email regarding the social media case study for Inman?” I’m sure somewhere—in the ether that is my inbox—sat…

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