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Mobile Marketing for the Real Estate Professional

Mobile Marketing for the Real Estate Professional

Advertising real estate used to be easy. You put up signs in front of the property, held a few open houses and showed up to let people in when they wanted to check out the property. Life was good. Things began to get a bit…

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Pre-Agent Reboot OC Tweetup & Agent Reboot!

Pre-Agent Reboot OC Tweetup & Agent Reboot!

Ready for some margaritas team with geeky real estate conversation? For those in the Orange County, Los Angeles, or San Diego area, there’s a Pre-Agent Reboot tweetup tomorrow evening that you should attend from 6 pm – 9 pm at Pablos Cantina @ The District at…

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Bing Grabbing Market Share from Google

Bing Grabbing Market Share from Google

In the past, I always concentrated on optimizing my web pages for Google first, and Yahoo! and Bing second. That’s because Google’s competitors delivered a fraction of the traffic—making the search giant my go to source. But when Yahoo! threw in the towel and announced…

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How Do You Keep Real Estate Local?

How Do You Keep Real Estate Local?

Selling real estate is a local game. Buyers in particular want to get a feel for a place. They want to touch, to get a feel for the environment and they want to see themselves not only in a home but in an area. We know virtual…

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The Importance of Choosing a Good Hosting Company

The Importance of Choosing a Good Hosting Company

Great hosting is a must for anyone out there running a real estate blog or website – trust me theres nothing scarier than the thought of losing precious leads or getting in touch with prospective clients because your website is down or having troubles.  But…

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The Most Profitable Keywords In Real Estate

The Most Profitable Keywords In Real Estate

I have been networking with agents over the last few weeks about marketing their business online.  Despite the fact that they all came from different backgrounds, ages, genders, and just about anything else you could think of, there was one commonality amongst them all, which…

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Why Are Social Objects Important?

Why Are Social Objects Important?

When starting a conversation, finding things you can relate to the other person is absolutely crucial. If two people have nothing in common, then building a relationship is going to be tough. Enter social objects. The Social Object, in a nutshell, is the reason two…

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Real Estate Data Experts in The Media – Who Should Be? And Who Is?

Real Estate Data Experts in The Media – Who Should Be? And Who Is?

Who is getting quoted by the local media regarding real estate market trends in your area? I had a discussion about this topic with an John Payson at #REBCSEA last week and saw this tweet from Kristal Kraft — and I decided it’s worth a…

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How to Remove Email Notifications from Facebook Groups

How to Remove Email Notifications from Facebook Groups

Fair Warning: for the advanced techies reading this, you’ll want to gloss right over this post. And I won’t hold it against you. How many of you have been added to a Facebook Group without your permission? It’s happened to me, and I’ve done it…

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The Realtor.com, Trulia, Zillow Ad Network Race

The Realtor.com, Trulia, Zillow Ad Network Race

When it comes to real estate ad networks — Zillow has Yahoo! Real Estate & hundreds of newspapers. Trulia has CNNMoney. Realtor.com has MSN. Realtor.com just announced their deal with BlockShopper.com yesterday. I think, over the next 12-24 months, we will see a race between Zillow, Trulia, and Move (Realtor.com) to…

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