We all need to make money from the activities we spend our time on. Social media is no different. Every so often, there is talk about social media being a waste of time and the ROI not being there since most agents can’t directly attribute…

For real estate agents, helping clients buy and sell homes is arguably more difficult than ever before. Competition is higher and tighter for a smaller number of clients who, understandably, fear the impact of a down real estate market and are reluctant to take the…

Social media is not easy, nor is it free. Time is money..and social media requires a ton of time on a specific platform if you want to see your investment payoff. And that’s precisely why so many fail. Either, A) they don’t put in the…

Social media networking (or social networking, or social media, or a plethora of alternative descriptions) has taken the business world by storm over the past few years. With the advent of Twitter, Facebook, LinkedIn, and a host of other social media applications, tools, and websites,…

Not another article about Social Objects!!  Who cares if you’re into music, golf or heaven forbid….MOJITOS!! The fact is that social objects are “the fuel of the social web” as Social Media Today puts it. They are the things that people like to share, like…

Here’s a question from one of Virtual Results’ clients – Kurt Maier: What is the best way to utilize social media to drive traffic back to your website? Whereas your website is (or should be) great at conversion, but attracting traffic to it is hard….

Don’t get me wrong. I like Google+. I really do. A number of real estate professionals are already using it in hopes of getting ahead of the competition. Everyday, there seems to be new articles stating how amazing Google+ is, how it will annihilate Twitter,…

My buddy Darin posted a great reminder regarding the importance of taking care of your home turf (aka your backyard) when it comes to sphere building. Go read it. Sphere building is something I’ve spent a lot, and I mean a lot, of time thinking…

Social media will NOT radically transform your business in the next 12 months. Or likely the next 24 months. There. I said it. Like anything else in life, success with social media takes time and effort. It shouldn’t be a surprise to anyone that social…

Geek Estate contributor Tony Kawaguchi is running a social media/SEO experiment to give away an iPad. If you want a chance to win a brand new iPad (who DOESN’T?), head over to his blog and get the details. Right now, his Facebook page has 60…