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The Single Property Website Dilema

The Single Property Website Dilema

I have a few nice listings coming up after the New Year and traditionally I would have just paid my photographer to put up a site.  He puts up a very basic site for $100 and it stays up for the year.  Not a bad…

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Everdwell

Everdwell

Everdwell launched, and got featured on TechCrunch. A few thoughts: 1. The problem isn’t that amazing tools don’t exist. The problem is most agents and brokers aren’t willing to spend what it costs for a great product. The high end of the San Francisco is not a…

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Top Down Design Approach: The Listing Details Page

Top Down Design Approach: The Listing Details Page

This is the third  in a series of articles about Broker/Agent Real Estate Websites. I have selected a dedicated server, I have a RETS feed and now it is time for the listing details page design. My primary focus is address searches. The design is…

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Geek Build 2012 IDX Review #2 – Real Geeks

Geek Build 2012 IDX Review #2 – Real Geeks

My interaction with IDX solutions has been an ongoing process for almost 20 years as a Real Estate company owner and as a Web Designer/SEO expert.  To clarify up front, I am not employed by Real Geeks nor by any other IDX company. I was…

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WordPress Theme Developers: Listen Up

WordPress Theme Developers: Listen Up

Since single property websites became a powerful (somewhat) mainstream marketing tool for real estate, forward thinking agents all over the country have starting building them for every single one of the listings they market. But so far, the choices we have at our disposal, leave…

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Secure Listings With Single Property Sites

Secure Listings With Single Property Sites

More and more often, I am passing ‘for sale’ signs that have a rider with a vanity domain plastered on it and I think to myself, it’s finally catching on! Single-property sites are powerful, cost-effective tools to promote property listings both online and offline and…

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