A few months ago, I was looking for a fast, easy (and preferably, cheap) way to come up with a new business logo for a website I was creating. In my past experience with starting new real estate websites and business ventures, I used to shell out hundreds…

MLS® and REALTOR® Trademarks in Meta Tags Google is certainly all the buzz talk in the SEO world these days and us Real Estate Agents are not immune to the unfortunate penalties and updates our beloved Google has bestowed on us.  With all the Penguin…

You all know that if you drive zero traffic to your website, you’re going to convert zero leads. You all know that writing great content, consistently is one of the best ways to drive traffic to you site. You also all know that writing content…

Hope everyone is enjoying the summer. I have a few longer posts on draft but thought I would share a new website and a budding video star with the Geekestate community. Ha Media has been churning out attractive real estate websites for years. However, their…

As an internet marketing professional, I’ve seen a lot of digital marketing efforts take off. I’ve also seen plenty of marketing endeavors fail for a variety of reasons. There’s a lot involved in starting a real estate business, including financing, licensing, purchasing office space, and—you…

WordPress Rules! So, you’ve decided to launch a blog or real estate website? Chances are you’re not doing it alone. That being the case, your next choice should be about which CMS (content management system) you’ll use to simplify all the activities you’d rather not…

Redesigning your website is no small endeavor. Most likely you’re redesigning it because it’s not as effective as it should be. When clients describe their existing websites to me, they are often embarrassed and don’t want me to look at their old site. It’s almost…

Here at Geek Estate, we’re going to undertake a fun iniative in 2012, which will be called “Geek Build 2012” (maybe we’ll do this again next year). What is it? Building a local real estate website/blog (or several) from scratch, with all decisions voted on…

How to make your customers fall in love with your website In the court of online real estate, your customers are judge and jury, but the testimony that you hear will take place out of earshot. The rules are unwritten but they are set in…

What are the best and worst real estate agent/broker websites on the web today? Best Here are two of the best in my mind. MSQRealty.com What’s not to like? My prediction — this will be the best site in the entire industry within 6 months….