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Google Over SEO Penalty Coming Soon

Google Over SEO Penalty Coming Soon

Photo rights: John Nowak, CNN If you haven’t already began a major SEO overhaul for your real estate website based on Google’s Panda Update—now could be a good time to start. Google doesn’t generally announce algorithm changes before they happen, but, as reported by Barry Schwartz at Search…

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4 Key Reasons To Choose WordPress For Your Real Estate Website

4 Key Reasons To Choose WordPress For Your Real Estate Website

WordPress Rules! So, you’ve decided to launch a blog or real estate website? Chances are you’re not doing it alone. That being the case, your next choice should be about which CMS (content management system) you’ll use to simplify all the activities you’d rather not…

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The Holy Grail of Link Building

The Holy Grail of Link Building

The holy grail of link building? Well, short of a link from Yahoo or CNN, I’d consider a link from Apple pretty darn good — and the Good Life Team pulled it off for their use of iPads in their business. I know Page Ranks…

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Google's Latest Ranking Factors – 1 Year After Panda

Google's Latest Ranking Factors – 1 Year After Panda

3 days after the anniversary of the Google Panda Update—G’s first algorithm targeting poor content—the search giant announces its latest algo update: Panda 3.3. Important Google Updates There are over 40 improvements in the latest Panda update, most noteable are: Link Evaluation Google says, “We…

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A SEO & Link Acquisition Strategy Worth Considering – Buying Blogs

A SEO & Link Acquisition Strategy Worth Considering – Buying Blogs

First, I’m going to take a wild guess and say that SEO has been on your mind recently. That’s just a hunch. Second, I’ll take a wild guess and say you already know SEO in the real estate vertical is expensive. Again, just a guess. If not?…

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Are You Locked into a Contract with Your Website Provider?

Are You Locked into a Contract with Your Website Provider?

I was browsing AgentsOnline.net and came across this thread about Superlative. The post originated in 2007, but there was a response added about a week ago that I wanted to highlight warning of contractual obligations for website providers (and Superlative specifically): I too would not…

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Is Your Brand Rented or Owned? And The Zurple Business Model

Is Your Brand Rented or Owned? And The Zurple Business Model

I recently came across a forum thread on AgentsOnline.net that I found interesting: Zurple, Boomtown, Tigerleads, Buyerlink Help! Ok I have added up the hours each week that I’m spending doing my own lead generation and it’s stupidly high. So instead of hiring an assistant…

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17 Ways to Protect your SEO During a Website Redesign

17 Ways to Protect your SEO During a Website Redesign

Redesigning your website is no small endeavor. Most likely you’re redesigning it because it’s not as effective as it should be. When clients describe their existing websites to me, they are often embarrassed and don’t want me to look at their old site. It’s almost…

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An Example of Brokerages Missing the Content Marketing Boat

An Example of Brokerages Missing the Content Marketing Boat

Like the local data expert situation which I discussed awhile ago, agents and brokerages are also getting killed at the content marketing game. Why aren’t big, national brokerages pulling together content like this as a marketing tactic? Or even regional brokerages covering a few local MSA’s?…

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Without Listings, Zillow and Company Will Perish

Without Listings, Zillow and Company Will Perish

The decisions made by Abbott Realty Group, Edina, and some local boards across the country have sent shock waves across the real estate landscape. And while some of the industry giants such as Jay Thompson and Kris Berg have already discussed in length what syndicating…

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